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BMW Puts New Spin on Old Trick [video]

Thu, 18 Mar 2010

BMW has gone viral! The German bike maker put together a very cool video showing its new S1000RR sportbike in action and millions of people have already seen it on YouTube.

The video in question shows the Beemer attempting the old tablecloth trick. Somebody put together a meticulously decorated table and decided the tablecloth just didn’t look right. Fortunately, an S1000RR was on standby for just such an emergency.

Check out the video below the jump to see what happens. So far more than two million people have done just that. Now that’s good viral marketing.

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By Lucas Cooney


See also: Puig launch new screen for S1000RR, Hi-Def video of BMW S1000RR on the dyno, Tested: Metzeler Sportec M5 Interact.